Nissan India posted 98 percent growth in sales in the month of May 2012
with 3,138 units sold in the month of May as compared to 1,588 units
sold last year in the same time period.The sales growth was majorly
driven by two of the popular cars from Nissan India's clan, namely
Nissan Sunny and Nissan Micra.Nissan Motors India launch Nissan Sunny
sedan in India last year in the month of September. The Nissan Sunny
Price in India has been tagged competitively for both petrol and diesel
versions and that is also one fothe reasons that the sedan is selling in
good numbers. The sedan is manufactured at the company's manufacturing
unit located in Chennai. The sedan is selling in good numbers every
month and has contributed massively towards the company's sales ever
since its launch in India.
Nissan India has managed to sell
around 18,751 units of its flagship Nissan Sunny sedan in India from the
day of its launch. Nissan Sunny diesel version became more popular with
the surging demand for diesel cars in India.Commenting on the massive
jump in sales in India, one of the officials from Nissan stated that
despite the slowdown in India and spiraling high prices of fuel Nissan
India has seen robust growth in the last few months. This growth has
been on the back of Nissan Sunny sedan mainly.The company is now gearing
up to launch Nissan Evalia MPV in India which it expects to launch in
the second half of the year 2012. Renault-Nissan jv is now thinking on
the lines to expand its manufacturing by capacity in India to 8,00,000
units at its Chennai facility by the year 2015.
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The
allies are planning to include at least 20-22 cars between them
including all categories in the coming 4 to 5 years. This will help them
to defy other auto companies in India like Maruti Suzuki India and
Hyundai Motors India. The partners are also pondering to set up
manufacturing units at either Gujarat, Maharashtra and Karnataka,
however, the company has planned to make Chennai as the base for the
production unit.This plan of expanding the production capacity and
enhancing the portfolio in India is not as easy as it looks; taking on
the market leaders like Maruti Suzuki India and Hyundai India would not
be that easy.
Renault and Nissan are thinking to produce 3,00,000
cars out of which around 70% will be shipped to overseas market. Though
the company eyes to raise the domestic sales and pull down export
components to 30-40 per cent.The company is aiming at 90-95% of
localization by the year 2013 and is also working toward achieving that.
Renault and Nissan have set up a common R&D centre which is located
in Chennai and has over 2000 engineers and technicians working on
several projects for Renault as well as Nissan for local and global
projects.
The partners are revamping its R&D by including a
component validation centre source parts locally, not only this but the
alliance has also invited more than 100 vendors to set up shop in
Chennai.The total supplier base comprise of 225 companies out of which
around 60% of the suppliers are based out in Chennai or near Chennai.
Twenty five more suppliers are likely to set up plants soon in Chennai.
Nissan
India sold around 33,275 units in financial year 2011-2012 which is
around 200% more as compared to last financial year. On the other hand
Renault India sold just a few thousand units of Renault Fluence and
Renault Koleos in India last fiscal year. Nissan thinks that Indian car
market will play a major role in it achieving power 88 plan; 8% global
market share by the year 2016, also the Japanese auto maker is eyeing to
spread its dealership network to 450 by 2016. Nissan Officials believe
that the firm will achieve the double digit mark by 2016.
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